Wouldn’t it be great to have dozens (or hundreds) of people with lots of money to spend (your ‘ideal’ customers or clients) contact your business every month or have thousands of people visit your retail store eager to buy? This is what good marketing is all about. But how do you start? One of the […]
What Are Business Image and Brand?
Simply, ‘Image’ is the perception (picture) that consumers have about a particular business at any one point in time. Whereby, ‘Brand’ is the relationship between the business and the consumer’s values. For example, when a consumer looks to purchase a running shoe they may think of Nike because of it’s alignment with winning and achieving. […]
How Are Businesses Valued?
Business valuation can be a difficult figure to obtain because there are so many variables. Business valuation models (methods) have been developed to make the process easier and more accurate. Some of the accepted methods include : Return on Investment (ROI) method Market value Asset value going concern Asset value liquidation Net present value The […]
27 Vital Questions You Should Ask Before Buying A Business
I met the husband and wife owners of a small retail shop recently. The business was running at a $65,000 (approx) annual loss. They had purchased the business over 12 months ago and had been steadily losing money. I looked briefly at their books and realised they had paid too much for the business. On […]
The Business Story Behind Monopoly
Hi Mark Fregnan here. I’ve always been interested in start-up business success stories, so here’s another good one… The Monopoly Book by Maxine Brady The Setting The stock market crash of 1929 caused mass unemployment for millions of Americans. For Charles Darrow, the financial problems grew increasingly difficult. Once a salesman of heating and engineering […]
Who’s On Your Team?
Every successful business has a good team. Notice how before the wealthy people make any decisions, they consult their team of professionals. No one person can be up-to-date with the latest knowledge in all fields. Some team members will be only required for a certain project, others will be needed on a regular basis. This […]
25 Things You Absolutely Must Do To go From Nothing To Self-Made Millionaire Within The Next 7 Years …
I came across this interesting article by Bob Bly about being successful in business. I have added my comments in bold italics (MarkF) THE 25 PRINCIPLES OF BUSINESS SUCCESS BY BOB BLY: Have a definition of success. Live below your means – with occasional exceptions. A good book to read about this is the Richest […]
The Real Reasons Why Small Businesses Fail
Do you know a small business that has failed? According to a Commonwealth Bank Of Australia survey 80% of new small businesses fail in the first five years. Why is this so? In his book, Small Business Management, Michael Ames gives the top reasons small businesses fail (in no particular order): Lack of business management […]
- « Previous Page
- 1
- …
- 7
- 8
- 9
- 10
- Next Page »