IBIS World recently published a May 2020 report outlining the effect of the COVID-19 pandemic on business industries. We, living in the new 21st century have already seen huge disruption to how we work and live. Unfortunately, the arrival of COVID-19 is forcing even faster change to the business environment. Every business is affected. Here […]
Great Australian Business Brands That Lost It
Being in business is tough. It takes skill, good management and good marketing to stay in business these days. Here are a few well-known national businesses and brands that didn’t recover. HOWARD STORAGE WORLD Retail chain Howards Storage World feel into voluntary administration in December 2016. The group operates 29 company-owned retail outlets in New […]
Perth Business Networking Groups
Networking is a great way to form new relationships in business. I have found from personal experience the long-lasting benefits of meeting people at business networking events. Not only will you gain new customers and clients, but also make other contacts that will give you work and referrals for many years after. For example, I […]
Simultaneous Marketing Delivers Rapid Business Results
In Australia over 92% of businesses have an annual revenue (turnover) of less than 1 million dollars (source ASIC). This appears to be an amazing high number, but when you consider how many small businesses and shops there are in your local suburb it does make some sense. I often wonder why business owners settle […]
The Mastermind Business Success Strategy
In 1915, an elite group of men formed a ‘mastermind’. Their purpose: to explore ideas and help each other achieve greater success. Check out the mastermind principle in Chapter 10 of the classic text ‘Think And Grow Rich’ by Napoleon Hill. A quote from the best-selling ‘Think and Grow Rich’ book: "It is a well-known […]
How To Find Investors For Your Company
A good colleague of mine who Steve Torso (Wholesale Investors) recently wrote an excellent article about how to ‘pitch’ to investors – article reproduced below. If you ever watch a past episode of ‘Dragons’ Den’ TV show you’ll quickly see what investors are looking for, especially using this article as reference. By: Steve Torso Below […]
Crucial Business Strategy Gets Ignored By Most
Here’s an article by David Dee that I came across recently. This article from Dee really ‘nails’ the importance of good marketing to grow a business and it’s revenue. I’ve lost count the number of times I’ve seen business owners ‘mess’ this up and focus on the ‘wrong’ thing. In Australia 94% of businesses never […]
Cheaper Yahoo Australia Paid Advertising Service Closes
I have used Yahoo Australia as a cost effective online advertising media for Kinetic and for our clients. I was surprised and a little shocked that Yahoo has rolled over to their competitor Google… Yahoo!7 Search inventory transitioning to Google Over the next few months we will be making some changes to the Yahoo! Search […]
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