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Building Your Business Asset – How Much Is Your Business Worth?

June 24, 2011 by Mark Fregnan

Bumped into one of my colleagues in the business broking industry – John Denton from Performance Business Sales.

It’s always good to chat to John as he has the ‘finger on the pulse’ regarding the business sales market goes.

Marketing Perth - business asset value

One particular statistic that I’m always interested in – is the ROI multiples for particular industries.

John and I know that, for example, newsagencies and Australia Post agencies have a high multiple of 3 – that is the listing ‘value’ will be 3 times the net profit.

However, John Denton mentioned that as the trend is away from people buying newspapers and magazines – that these business will be worth less – but, at the moment people are still willing to buy newsagencies and Australia Post agencies at FULL PRICE – unaware of the trend – ahhhh, very interesting.

So – benefit for you? Well, it’s aways good to know HOW much your type of business is worth if you were to sell it – it’s worth contacting a business broker to find out!

Article published from our head office – Balcatta, Perth, Western Australia.

About the author. I’m Mark Fregnan, founder of Kinetic Media & Marketing, an Australian consulting business that focuses entirely on making our clients MORE PROFIT WITH LESS EFFORT. Being in business is tough – it’s time to employ modern solutions to bring in more customers and clients at a lower cost and use good systems to maximise business returns. Contact Us for marketing that WORKS!

Filed Under: Buying / Selling Your Business Tagged With: Buying / Selling Your Business, Kinetic Media & Marketing, Marketing, asset, australia, business, consulting, perth, profit, sales

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"Mark Fregnan from Kinetic Media & Marketing obtained 232 new bookkeeping and accounting clients for our Axia Franchise Group. The total annual revenue value was over $370,000. With a mix of some small clients and larger clients worth $26,000 plus in yearly income. We strongly recommend Mark to any business wanting to rapidly grow their sales." - Joel Dodds, Axia Accounting

"We were looking for a marketing company that could deliver leads at an affordable price. Our team are more than happy with the leads provided and we are continuing our relationship with Kinetic to help us achieve our sales targets." - Park Credit

"Discovered and saved us more than $23,000 a year in ineffective marketing costs. Mark Fregnan helped us to greatly improve our incoming lead quality which made our Google advertising a good source of new business for us. Any business wanting to improve their advertising results should contact Mark from Kinetic Media & Marketing." - Wayne Adams, Allied Forklifts WA

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