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Creating a Vision for Your Business!

September 1, 2009 by Mark Fregnan

“Good business leaders create a vision, articulate the vision, passionately own the vision, and relentlessly drive it to completion.” Jack Welch, Chairman, General Electric. Without a strong, defined vision, most businesses usually fail because the challenges got too tough – the business fundamentals outweighed the ‘passion’ and drive. The vision therefore drives the company through […]

Filed Under: Planning Tagged With: Marketing, business, consulting, microsoft, vision, vision statement

Creating the Vision, Mission and Culture for Your Business

May 5, 2009 by Mark Fregnan

Step 1) Define the Vision What do I see as the key to the future for our organisation? What unique contribution should we be making in the future? What would make me excited about being a part of this organisation in the future? A vision statement is a company’s inspiration. A vision asks, “Toward what […]

Filed Under: Planning Tagged With: Marketing, business, consulting, culture, culture statement, mission, mission statement, vision, vision statement

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