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Getting Things Done – Bill Glazer Style

February 17, 2010 by Mark Fregnan

As you may know I subscribe to an excellent marketing newsletter from Dan Kennedy and Bill Glazer. It’s posted to my office from the USA and it’s filled with very timely marketing and business information. One article describes how Bill Glazer as an entrepreneur gets so much done. Here is his response :

Bill

Bill Glazer

  1. I work. I’m willing to put forth the effort to improve my own marketing education in order to achieve the knowledge I require and I implement what I learn.
  2. I IMPLEMENT fast.
  3. I create to-do lists. I’m a BIG list guy which keeps me on track for what I need to get done and I like to assign dates next to each task.
  4. I delegate. I learned this from my management mentor, Vince Zirpoli, who taught me the definition of management is getting things done through others.

That’s great advice, unfortunately so few follow it. Many small business owners TRY to do everything which means THEY are the business and they are also the GOODWILL – it’s not a recipe for success. Being keen to find out what works and what doesn’t, I took the time to personally meet with dozens of wealthy business owners over the past five years – here’s what they had in common :

  • They set business goals and targets. And targets for themselves and their staff.
  • They allocate at least 2 – 8 hours per week to work ON their business not IN it.
  • They take the time to improve their knowledge of marketing and business.
  • They create good business systems so the systems support the staff (not the business owner).

It’s not hard to do. It’s more about mindset than anything else!

About the author. I’m Mark Fregnan, founder of Kinetic Media & Marketing, an Australian consulting business that focuses entirely on making our clients MORE PROFIT WITH LESS EFFORT. We understand the financial and time pressures felt by small business owners especially in a competitive marketplace. We rely on our proven marketing and business strategies along with smart systems to produce and maintain a healthy increase in sales and profit for our business clients.

Filed Under: Achieving Business Success Tagged With: Marketing, business, goal, goodwill, staff, systems, time management

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"Mark Fregnan from Kinetic Media & Marketing obtained 232 new bookkeeping and accounting clients for our Axia Franchise Group. The total annual revenue value was over $370,000. With a mix of some small clients and larger clients worth $26,000 plus in yearly income. We strongly recommend Mark to any business wanting to rapidly grow their sales." - Joel Dodds, Axia Accounting

"We were looking for a marketing company that could deliver leads at an affordable price. Our team are more than happy with the leads provided and we are continuing our relationship with Kinetic to help us achieve our sales targets." - Park Credit

"Discovered and saved us more than $23,000 a year in ineffective marketing costs. Mark Fregnan helped us to greatly improve our incoming lead quality which made our Google advertising a good source of new business for us. Any business wanting to improve their advertising results should contact Mark from Kinetic Media & Marketing." - Wayne Adams, Allied Forklifts WA

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