Why is Google using direct mail (post) media instead of the Internet?
Below is a letter I received at my business promoting Google’s advertising services. Surely an internet company would high-tech and use email or some other technology.
It goes to show that direct mail is still a viable media strategy that works!
About the author. I’m Mark Fregnan, founder of Kinetic Media & Marketing, an Australian consulting business that focuses entirely making our clients MORE PROFIT WITH LESS EFFORT. We understand the financial and time pressures felt by small business owners especially in a competitive marketplace. We rely on our proven marketing and business strategies along with smart systems to produce and maintain a healthy increase in sales and profit for our business clients.